Opser vs. HubSpotYour CRM and your outreach, in one workspace.

HubSpot is a suite of Hubs on one shared CRM, from free tools to Sales and Marketing Hub, with Breeze AI and agents. Opser brings a CRM, prospecting and outreach, email and meetings into one workspace with an AI agent for every teammate. The choice is how much of HubSpot’s suite your team needs.

The difference at a glance

HubSpot

HubSpot keeps contacts, companies, deals and tickets in one CRM, free for up to two users. Sales Hub adds sequences on Professional, booking links, workflows and forecasting, and Breeze adds an AI assistant on every seat plus agents, like the Prospecting agent, that use monthly credits.

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Opser

Opser Customers holds organizations, people and deals with profiles that fill themselves in. Sales finds people for free, runs email and LinkedIn campaigns, and collects replies in one inbox. Each teammate’s agent works across both, with Email, Meetings and Tasks beside them.

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How they compare.

The practical differences to discuss with your team. Features depend on the plan, configuration, and workflow you choose.

CRM records

HubSpot
Contacts, companies, deals and tickets; custom objects on Enterprise.[3][5]
Opser
Organizations, people and deals with custom fields, types and statuses; new records fill themselves in within a monthly budget.

Prospect data

HubSpot
No list-building contact database; enrichment from Starter, and a Prospecting agent that pulls contacts from partner providers.[1][6]
Opser
Free people search by title, seniority, location, industry and more; you pay only for the emails and phone numbers you reveal.

Outreach

HubSpot
Sequences on Sales Hub Professional and up, 500 sends per user a day; LinkedIn steps need Sales Navigator.[1]
Opser
Email and LinkedIn campaigns written per lead by AI, with its sources, or from your templates, and replies in a Master Inbox.

AI and agents

HubSpot
Breeze Assistant on every Core Seat; agents from Starter, paid in monthly credits that don’t roll over.[4]
Opser
An agent for every teammate across the CRM, outreach, email and meetings, with approvals for sensitive actions.

Meetings and email

HubSpot
Booking links and a notetaker from Starter, with Google and Microsoft calendar sync.[1]
Opser
Meetings records calls with no bot, and Email brings Gmail and Outlook into one inbox, tied to the same records.

Pricing

HubSpot
Free for 2 users; Starter is $20 a seat a month at list price (from $7 for new customers for a limited time); Sales Hub Professional is $90 a seat a month plus a $1,500 onboarding fee.[1][3]
Opser
Per workspace: free to start, then plans from $49 a month that include seats and AI credits.

Explore Opser’s apps, security controls, and current plans for the details behind this comparison.

Which fits your team?

Consider HubSpot when

  • You run marketing automation, landing pages and email campaigns at scale.
  • You want a large app marketplace and partner ecosystem.
  • Your team will grow into Sales Hub Professional or Enterprise.

Consider Opser when

  • You want free prospect search and outreach in the same place as your CRM.
  • You want email, meetings and tasks tied to the same customer records.
  • You want an AI agent for each teammate and to start free as a small team.

A few more answers.

The details that matter when you’re deciding what comes next.

Is Opser a HubSpot alternative?

For a startup or small team whose HubSpot is mainly a CRM and outreach tool, yes: Opser covers the CRM, prospecting, campaigns, email and meetings in one workspace. If you run marketing automation, landing pages and email campaigns at scale, HubSpot’s Marketing Hub goes further.

Does HubSpot have AI agents?

Yes. Breeze Assistant comes with every Core Seat, and agents such as the Prospecting agent and the Data agent are available from Starter. They draw on monthly HubSpot credits that reset each month and don’t roll over.

Can I bring my HubSpot contacts and deals to Opser?

HubSpot exports contacts, companies and deals as CSV files, and your Opser agent can load them into Customers. You can also connect HubSpot so your agent looks up records there while you move over.

How does Opser control what AI agents can do?

Agents work within workspace permissions and the access granted to connected tools. You choose which actions need approval, and activity history records actions and outcomes. Each workspace has a dedicated database in its chosen region. See the security page for the details.

Sources & scope

Reviewed

Compares HubSpot’s Smart CRM, Sales Hub and Breeze AI with Opser Customers and Sales. HubSpot prices are US list prices, and its Starter plan currently has a limited-time offer for new customers.

Published by Opser, based on the product documentation below. Fit recommendations are our assessment, not a benchmark. Confirm the features and integration requirements for your setup.

  1. HubSpot Sales Hub pricing
  2. HubSpot Marketing Hub pricing
  3. HubSpot free tools
  4. HubSpot product and services catalog (seats, credits)
  5. HubSpot custom objects
  6. HubSpot Prospecting agent

Start with your pipeline and your next campaign.

Bring your deals over, find a list of people to reach, and let your agent draft the first messages for you to approve.

See how Opser works